Privacy Policy
Here at The Model House we are committed to protecting your privacy and keeping your personal information safe. This Privacy Policy explains what personal data we collect, why we collect it, how we use it and the steps we take to protect it.
By contacting us, submitting an application or registering with The Model House, you agree to the collection and use of your information as described in this policy.
1. Your personal data
Personal data is any information that identifies, or can identify, a living individual. As a children's modelling agency, we collect personal information relating to both parents/guardians and the children they represent.
2. Personal data we collect
We may collect and hold the following categories of personal data:
2.1 Information you provide
When you submit an application, contact us, register your child with The Model House, sign an agency agreement or communicate with us, we may collect:
Parent or guardian's name
Child's name
Child's date of birth
Child’s ethnicity
Home address
Email address
Telephone number
Child's height, clothing size, shoe size and other relevant measurements
Relevant developmental stages, hobbies, achievements & interests
Recent photographs and videos of your child
Emergency contact details
School details where required for child performance licensing
Bank details (only for registered models where payment is required)
2.2 Information generated during your time with The Model House
As part of your child's representation, we may create or receive information including:
Portfolio photographs
Casting photographs and self-tapes
Images and video captured during modelling assignments
Booking history
Casting submissions
Client feedback
Correspondence relating to bookings and enquiries
2.3 Information from third parties
We may receive information from:
Clients requesting models for castings or assignments
Local authorities for performance licensing
Schools where attendance permission is required
Public social media profiles where you choose to interact with The Model House
2.4 Special category data
We only collect sensitive personal information where it is necessary. This may include:
Medical conditions or allergies relevant to a booking
Accessibility requirements
Dietary requirements where appropriate
This information will only be collected with your consent or where required by law.
3. How we use your personal data
We process your personal data only where we have a lawful basis to do so.
This includes:
Assessing applications
Managing your child's representation
Creating model profiles
Submitting your child to suitable clients and castings
Arranging bookings
Processing payments
Obtaining child performance licences where required
Communicating with parents or guardians
Responding to enquiries
Improving our services
Complying with legal obligations
We only use your personal information for the purposes for which it was collected.
4. Sharing your personal data
We will never sell your personal information.
We may share relevant information with:
Clients considering your child for castings or bookings
Photographers, production companies and casting directors
Local authorities when applying for child performance licences
Payroll providers or accountants where necessary
Professional advisers
Service providers who help us operate our business securely
Any third parties we work with are required to keep your information secure and confidential.
We may also disclose information where required by law or to comply with legal obligations.
5. Children and young people
Protecting children is at the heart of everything we do.
Personal information relating to children is only collected with the consent of a parent or legal guardian.
Child data is only accessed by authorised members of The Model House where necessary to carry out their role.
We will never knowingly use a child's personal data for unrelated marketing purposes.
6. Data security
We take appropriate technical and organisational measures to keep your information secure.
Personal information is stored using secure systems with restricted access.
Only authorised personnel have access to personal information, and all information is handled in accordance with UK data protection legislation.
7. Your rights
Under UK data protection law you have the right to:
Request access to your personal information
Request correction of inaccurate information
Request deletion of your information where appropriate
Restrict or object to processing in certain circumstances
Request transfer of your data where applicable
Withdraw consent where processing relies on consent
8. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in legislation or our services.
The latest version will always be available on The Model House website.
9. Contact Us
If you have any questions about this Privacy Policy or how The Model House processes your personal information, please contact us:
The Model House